Submitting Production Ready Artwork
The source artwork that you submit will be used to create the imprint on the product that you have ordered. Quality source artwork is essential for producing an accurate reproduction of your logo.  Poor quality source artwork may result in production delays or increased costs for cleaning up the artwork.  The following set of guidelines will assist you in gathering quality production ready artwork.
  • Electronic Source Artwork - A high quality copy of your artwork or logo in an electronic file format is the preferred way of submitting electronic artwork. Electronic artwork is divided into two distinct types – vector artwork and bitmap artwork.
  • Vector artwork - Composed of lines that have been created in an illustration program such as CorelDRAW, Adobe Illustrator or Macromedia Freehand. Vector artwork is preferred because it is easily manipulated and resized without any loss of quality.
  • Bitmap artwork - Composed of pixels that have been created in a desktop publishing program, photo editing program or through the scanning process. Bitmap artwork can not be easily manipulated and resizing results in a significant loss of quality. Many imprinting processes will require that bitmap artwork be converted to vector artwork prior to production.  This is a time consuming and labor intensive process.

In some cases, your printer or design agency will have a copy of your logo in a vector or bitmap format. You can forward this document to your printer or design firm to instruct them on how to submit artwork. The artwork can be saved on a Mac or Windows computer, provided it is saved in EPS, BMP, TIFF or WMF format. Electronic source artwork can be submitted by attaching the file to an email.

  • Submitting Production Ready Vector Artwork
    If you have artwork that was created in CorelDRAW, Adobe Illustrator or Macromedia Freehand, it is more than likely vector artwork.  In general, all text in the artwork must be converted to outlines (curves) in CorelDRAW, Adobe Illustrator or Macromedia Freehand to avoid problems with fonts.  The preferred format for submitting vector art is EPS (encapsulated PostScript).
    Click here for guidelines to submit vector artwork.
  • Submitting Production Ready Bitmap Artwork
    Most desktop publishing or photo editing programs are only capable of saving artwork in a bitmap format. In general, black and white artwork scanned at between 300 and 600 dpi (dots per inch) is preferred. The preferred formats for submitting bitmap art is EPS, BMP, TIFF or WMF. Click here for guidelines to submit bitmap artwork.
  • Submitting Production Ready Hard Copy Source Artwork
    When high quality electronic source artwork is not available, it is best to submit hard copy source artwork on printed paper. Hard copy source artwork should be no smaller than 2” in width or height on a plain white background. Black and white artwork is preferred. Business cards are typically the worst source of hard copy artwork as the logo is often small and not clearly printed. Click here for detailed instructions for evaluating the quality of hard copy source artwork.